eDM & SMS Specialist eDM & SMS Specialist

Hot Tag: email marketing

如何挽回顧客的心：一個成功的故事

一間專業護膚公司，透過電郵挽回 30% 非活躍電郵訂閱者的心。 Crabtree & Evelyn 在去年的聖誕大有收獲，成為全港眾所週知的禮品，因為他們提供的套裝禮品，大受歡迎，既應節，又實用，選擇組合多樣化，配搭得合宜… …。

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Grow customer loyalty and lasting relationship via Email Marketing now

What do you expect from email marketing? Highest ROI ($40 revenue for only $1 investment) among different social media via more and larger orders? The most valuable return from email marketing is actually customer loyalty, which leads you to word-of-mouth marketing. Many email marketers overlook the customer loyalty that email marketing grows. However, the fact is that once you grow customer loyalty and achieve word-of-mouth-marketing, your marketing becomes automatic as your loyal customers will promote your brand for you. In this process, email marketing can work to grow customers loyalty as well as retain customers.
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立即透過電郵推廣建立客戶忠誠度及持久的關係

你預計能從電郵推廣獲得什麼呢﹖能以更多金額更大的訂單，得到在不同社交媒體中最高的投資回報率 [ROI] (以 $1 投資賺取 $40 收入)﹖電郵推廣所帶來最珍貴的回報其實是顧客忠誠度，並協助你達到口碑營銷。可是，很多電郵推廣員都忽略了電郵推廣所建立的顧客忠誠度。事實是只要你增長顧客忠誠度，達到口碑營銷，你的市場推廣就會自動化，因為你忠誠的客戶會為你宣傳品牌。在這過程中，電郵推廣能為你擔當增長顧客忠誠度及挽留客戶的角色。
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8 Steps to Successful Email Marketing

Many marketers do not know how powerful email marketing is. Some email marketers give up email marketing as they do not find the effectiveness from it. Yet, proper strategies are necessary to achieve effective email marketing, and these strategies are always neglected by email marketers.
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8 個達到成功電郵推廣的關鍵

很多推廣員都不清楚電郵推廣的威力，有些電郵推廣員亦因為找不到電郵推廣的有效性而選擇放棄。但是，要達到有效的電郵推廣是需要適當的策略配合的，而這些策略往往都被電郵推廣員忽略。
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持之以恆，必有回響

電郵營銷，是一個持久的行動，其法則就是「定時」、「定量」。
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Measure your success of email marketing!

More than 30% email marketers overlook the importance of measurement. They send out the email and do not analyze the recipients’ actions. Yet, measurement is a must to maximize the revenue reaped from email marketing. It’s the prerequisite of segmentation, improvement as well as evaluation of eDM campaign.
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追蹤量度你的電郵推廣有多成功吧！

超過 30% 電郵推廣員都忽略追蹤報告的重要性，他們只寄出電郵而不分析收件人的活動。但是，追蹤報告是極大化電郵推廣的利潤的不二法門，它是進行電郵用戶分類，改善及評價電郵活動的先行提件。
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Convert strangers into promoters via email marketing

In the last blog, you have already read about the amazing power of email marketing. But, you may still not believe how you can earn the enormous revenue from email marketing. Now, let’s see how email marketing helps establish customer relationship with good strategies.
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不要看輕電郵推廣的驚人威力！

你是如何看待電郵推廣呢? 1. 購買聯絡名單，然後發放未經許可的電郵 2. 發放推廣海報電郵給租用的聯絡名單
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